They're still starting to become communal, shared experiences compared to TV or movies.
The numbers speak for themselves.
Twitter, too, blew up despite it being the wee hours of a random March Wednesday night. Enough GIFs, memes and screenshots were generated to last ... well, at least a few days, which might as well be a lifetime in internet years.
What do you get when you mix the top Fortnite streamer with one of the top musicians? It's supposed to happen in the middle of June so we'll keep you posted on that. The rap game has changed since I was a kid. But, the love didn't go unnoticed (or unappreciated). we're told Fortnite's sending Drake a bunch of swag as a thank-you.
Ninja, also known as Tyler Blevins, had dropped hints about playing with Drake during the week leading up to the tie-up by regularly playing songs by the Canadian rapper while streaming.
While he hasn't livestreamed the game yet, Joe Jonas, current lead singer of DNCE and former Jonas Brother, has also publicly shared his Fortnite username. It is the largest non-tournament number of concurrent viewers on Twitch ever. Seeing a mainstream celebrity play alongside a Twitch streamer helped bring a lot of new viewers to the platform and it didn't treat Fortnite or gaming as a gimmick. Drake enters the below footage around two minutes in, playing under the username TheBoyDuddus, with Scott hopping on later under the name cactus_jackk92. Drake and Ninja managed to get the most viewers at one time though, which is not bad going. The people who do this are called "streamers".